Gurugram, August 5, 2025 – Indian footwear brand Abros has made headlines with the launch of its Autumn-Winter 2025 collection, unveiling India’s first-ever Carbon Boost and Carbon EVA Foam technology—a major leap toward eco-friendly, ultra-lightweight, and high-comfort shoes. Adding star power to the innovation, Bollywood actor and fitness icon Tiger Shroff has been announced as the brand’s new ambassador.
At a grand launch event held in Gurugram, more than 250 distributors from across the country gathered to witness the unveiling of the new range. The latest collection blends performance with fashion-forward aesthetics, offering Indian consumers a footwear experience that balances durability, comfort, and modern design.
Speaking at the event, Anil Sharma, Senior Manager at Abros, expressed pride in introducing breakthrough technology through a homegrown brand. “This is the first time an Indian brand is introducing Carbon Boost and Carbon EVA Foam in footwear. These innovations make our shoes lighter, more comfortable, and better for the environment,” Sharma said.
He further highlighted the significance of onboarding Tiger Shroff as brand ambassador. “Tiger embodies energy, athleticism, and youth appeal—qualities that perfectly reflect Abros’ brand ethos. His association will help us inspire more people to embrace an active lifestyle while cementing Abros as a trendsetter in the Indian footwear market.”
Known for his high-octane action roles and commitment to fitness, Tiger Shroff’s alignment with Abros is expected to enhance the brand’s connect with India’s youth and fitness-conscious audience.
The Autumn-Winter 2025 collection features a diverse range of stylish and performance-oriented footwear crafted to meet varying lifestyle needs. The innovative lineup is now available at leading retailers and online platforms across India.
With bold design, sustainable technology, and a popular celebrity face, Abros aims to scale new heights in the competitive Indian footwear industry.
