Gurugram, September 9, 2025 – Samsung, India’s largest consumer electronics brand, has expanded its refrigerator portfolio with the launch of a new range of 183L Single Door Refrigerators. Featuring elegant floral designs and advanced technology, the new line-up is available in eight models starting at ₹19,999.
The collection comes in two floral patterns – Begonia and Wild Lily – in vibrant red and blue colors, offered with 3-Star and 5-Star energy ratings. Samsung said the designs are crafted for modern Indian homes, combining aesthetics with durability.
“With this new Single Door Refrigerator range, we are bringing together Samsung’s design expertise and technological innovation to create a product that is both beautiful and efficient,” said Ghufran Alam, Vice President, Digital Appliances Business, Samsung India. He noted that floral pattern refrigerators account for over 70% of the brand’s Single Door sales in India.
The refrigerators are equipped with a Digital Inverter Compressor backed by a 20-year warranty, offering quieter operation, energy savings, and long-term reliability. Other key features include:
- Stabilizer-Free Operation to handle voltage fluctuations
- Bright LED lighting for better visibility and energy efficiency
- Toughened glass shelves that can hold up to 175 kg
- Base stand drawer (11.8L) in select models for extra storage of dry items like onions and potatoes
The 3-Star models are priced from ₹19,999, while the 5-Star variants start at ₹21,999. Samsung said the new launch underscores its commitment to offering Indian households appliances that blend style, convenience, and performance.
