Noida sparkled a little brighter on February 8 as Bhima Jewellery unveiled its grand new showroom in the heart of Sector 18, adding a dazzling new chapter to its century-old legacy. With this launch, one of India’s most trusted and time-honoured jewellery brands officially brought its promise of purity, craftsmanship, and trust to the city.
The grand opening at P17, Sector 18, was nothing short of a celebration. Bollywood actress Parineeti Chopra inaugurated the showroom at 10:30 AM, joining Bhima Jewellery Chairman Dr. B. Govindan and Managing Director Sudhir Kapoor in marking the brand’s arrival in Noida. The event drew distinguished guests, loyal patrons, and jewellery lovers, all eager to witness the milestone moment.
Spanning an expansive and elegantly designed space, the new showroom offers a complete jewellery shopping experience. Customers can explore a wide-ranging collection that includes gold, diamond, platinum, silver, and antique jewellery—each piece reflecting Bhima’s legacy of meticulous craftsmanship refined over 100 years.
Adding to the excitement, Bhima Jewellery rolled out exclusive inaugural offers to welcome customers. Shoppers can enjoy a 50% value addition (VA) discount on gold jewellery, with an additional 50% VA off through gift vouchers. Attractive discounts are also available on antique, silver, and platinum collections, while diamond jewellery buyers can avail a flat ₹25,000 off per carat.
With its grand Noida launch, Bhima Jewellery not only expands its footprint but also strengthens its enduring bond with customers—blending tradition with contemporary elegance and reaffirming the trust it has built over a century.









